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File: "Fewer surprises" - How to use Behavioral Finance and sentix

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02.09.11
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This presentation was held during our lectures at Bloomberg in Zurich and Frankfurt (September 20, 2010 and September 21, 2010).

Contents

1. sentix - who we are and what we do

2. The relevance of Behavioral Finance

3. Basics in sentiment research

4. Case Studies

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